Oftentimes small businesses and entrepreneurs kickstart their business with boundless enthusiasm and limited resources.
When starting a new venture or in growing a small business, entrepreneurs need to be creative in connecting with customers, building their brand and marketing their business. For the start up, advertising is not always a practical solution so they have to look at low-cost ways to effectively market their business
Good customer service, word of mouth and referrals are the foundation of any growing business.
What techniques, marketing tools and aspects of corporate culture do you use to market your business?
What would you say has been the most effective and where will you be investing most of your marketing resources this year?
Photo credit Kimba






{ 2 comments… read them below or add one }
Trade Show Materials on a Budget!
1)Use an online template to make a sign, only $24.99 at Staples.
2)Buy a foam board stand, only $6 at WalMart.
3)Found an old shelf in the basement, dust it off and use it for brochures, hang signs on it etc.
4)Use pieces of desk organizers to display marketing materials.
5)Shop around online for free business cards, look for free delivery – I saved $30!
)Look around the house and be creative!
The total cost for marketing materials for the trade show are under $225!
Trade Show Materials on a Budget!
1)Use an online template to make a sign, only $24.99 at Staples.
2)Buy a foam board stand, only $6 at WalMart.
3)Found an old shelf in the basement, dust it off and use it for brochures, hang signs on it etc.
4)Use pieces of desk organizers to display marketing materials.
5)Shop around online for free business cards, look for free delivery – I saved $30!
)Look around the house and be creative!
The total cost for marketing materials for the trade show are under $225!